01 PROFILE
Hi !
I'm Marion, a French Strategic Designer, with over 14 years of experience in the Design industry. 50% thinker 50% maker and purpose driven, I have both the creative and hands-on approach of the designer and the business and strategic thinking of the product owner.
My entrepreneur spirit led me to a broad experience from fashion & product designer to brand manager & founder to design strategist. This exciting learning journey gave me a holistic perspective and a cross-functional approach to tackle projects in branding and product design, with a strong awareness in service and business design across industries.
This broad experience enabled me to develop a wide skills set at the cross road of design and business with 2 core competencies, Design Strategy & Visual Design. It gave me the ability to think laterally about the high-level stuff and be at ease with complexity while making sure that the overall project or idea makes sense for both sides: the client and the user.
02 Experience
2017
NORTH KINGDOM
Digital Creative Strategist Intern
Design communication strategy | UX research | Develop concepts for digital products, services & experiences using emerging & established technologies | Prototype concepts & wireframes.
2016
HELLO FUTURE
Service Designer
& Design Strategist Intern
Set up and facilitate design sprints | Design workshop format and experience | Map and analyse customer journey | Prototype wireframes | Analyse usability tests.
2014-2017
FREELANCE CONSULTANT
Marketing & Communication Strategist | Visual Designer
Develop digital brand and identity strategy | Work closely with clients to understand their needs and co-design relevant strategy and offer | Design communication tools from print to digital.
2007-2013
NEKOMORI
Brand Manager & Founder | Product Art Director
Define brand and product positioning | Shape offering & business model | Develop marketing strategy | Conceive communication materials print to digital | Oversee collections development.
2002-2006
DECATHLON | CENT'S JEANSWEAR
Sportswear Fashion Designer
Design collections collaborating with product managers | Oversee product development process until samples’ approval | Coordinate and plan production | Lead and mentor a designer assistant.
03 SKILLS
DESIGN STRATEGY & VISUAL DESIGN
Engage with clients to understand their goals and underlying needs and constraints
Frame innovation challenges, define target groups, goals and identify opportunities
Observe and synthesise ongoing industry research on current trends and technologies
Prepare and facilitate workshops using design methods to empower clients to act
Shape & define brand positioning, offering, communication concept & content strategy
Translate design concepts into compelling narratives and visual presentations
Design high-level wireframes, layouts and design assets (icons, infographics, logos)
SOFTWARE & COLLABORATIVE TOOLS
PHOTOSHOP
75%
ILLUSTRATOR
85%
INDESIGN
75%
INVISION
50%
SLACK
85%
TRELLO
85%
GOOGLE APPS
85%
SOFT SKILLS
Structured mind
Problem solver
Empathetic
Life-long learner
Analytical thinker
Detailed oriented
04 EDUCATION
2018-TODAY
HYPER ISLAND
Digital Experience Design MA
Design Thinking, Understanding People, Business Transformation, Experience Design, Managing Projects & Teams.
2017
INTERACTION DESIGN FOUNDATION
Human-Computer Interaction Certificate
Interaction Design, Cognition & Perception, Memory, Thinking & Action, Emotion & Experience, Implementation.
2007-2008
G.E.A.I. COMPANIES'INCUBATOR
Entrepreneur Training Program
Marketing, Business Management, Communication, etc.
1998-2001
ATELIER CHARDON SAVARD
Fashion Design Degree
Fashion Design, Pattern Making, Art History.